{"id":18223,"date":"2026-04-14T09:13:38","date_gmt":"2026-04-14T07:13:38","guid":{"rendered":"http:\/\/www.si-hu.eu\/2127\/?p=18223"},"modified":"2026-04-14T09:13:38","modified_gmt":"2026-04-14T07:13:38","slug":"kul-well-tanulmanyut","status":"publish","type":"post","link":"http:\/\/www.si-hu.eu\/2127\/hu\/2026\/04\/14\/kul-well-tanulmanyut\/","title":{"rendered":"Kul-Well tanulm\u00e1ny\u00fat"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p><img class=\"size-medium wp-image-16313 alignleft\" src=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-500x258.jpg\" alt=\"\" width=\"500\" height=\"258\" srcset=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-200x103.jpg 200w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-400x206.jpg 400w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-500x258.jpg 500w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-600x310.jpg 600w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-768x396.jpg 768w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-800x413.jpg 800w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-1024x529.jpg 1024w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-1200x619.jpg 1200w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/12\/Kul-Well-Project-logo-Slovenia-Hungary_bilingual_color-1536x793.jpg 1536w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/p>\n<p>A Kul-Well projekt keret\u00e9ben a Thermen &amp; Vulkanland r\u00e9gi\u00f3ba szervezett 2026. m\u00e1rciusi tanulm\u00e1ny\u00fat c\u00e9lja a region\u00e1lis fejleszt\u00e9si rendszerek \u00e9s a desztin\u00e1ci\u00f3k ir\u00e1ny\u00edt\u00e1si gyakorlatainak megismer\u00e9se volt. A program sor\u00e1n a r\u00e9sztvev\u0151knek lehet\u0151s\u00e9g\u00fck ny\u00edlt betekint\u00e9st nyerni a helyi turizmus k\u00fcl\u00f6nb\u00f6z\u0151 szektoraiba, mint a gasztron\u00f3mia, wellness \u00e9s sz\u00e1ll\u00e1shely szolg\u00e1ltat\u00e1sok, valamint kultur\u00e1lis programok.<\/p>\n<p>A tanulm\u00e1ny\u00fat szakmai r\u00e9sz\u00e9ben a vend\u00e9gl\u00e1t\u00f3k bemutatt\u00e1k a r\u00e9gi\u00f3 hossz\u00fa t\u00e1v\u00fa fejleszt\u00e9si strat\u00e9gi\u00e1j\u00e1t, melynek c\u00e9lja, hogy 2040-re a t\u00e9rs\u00e9g a leg\u00e9lhet\u0151bb eur\u00f3pai r\u00e9gi\u00f3k k\u00f6z\u00e9 ker\u00fclj\u00f6n. Emellett sz\u00e1mos p\u00e9ld\u00e1t l\u00e1thattak a r\u00e9sztvev\u0151k a fenntarthat\u00f3 fejleszt\u00e9si ir\u00e1nyokr\u00f3l, mint a &#8220;Wheat from Vulkanland&#8221; \u00e9s az &#8220;Innovation Award&#8221; kezdem\u00e9nyez\u00e9sek, melyek a helyi gazdas\u00e1g \u00e9s innov\u00e1ci\u00f3k er\u0151s\u00edt\u00e9s\u00e9t c\u00e9lozz\u00e1k. A program keret\u00e9ben a tanulm\u00e1ny\u00faton r\u00e9sztvev\u0151k megismerkedtek a &#8220;Vulkanland 66&#8221; tematikus ker\u00e9kp\u00e1ros t\u00fara\u00fatvonallal is, amely egyes\u00edti a helyi \u00e9lm\u00e9nyeket \u00e9s a k\u00e9zm\u0171vess\u00e9get.<\/p>\n<p>A l\u00e1togat\u00e1s sor\u00e1n k\u00fcl\u00f6nb\u00f6z\u0151 helyi termel\u0151kn\u00e9l, bor\u00e1szatokn\u00e1l, valamint a h\u00edres Vulcano Schinkenmanufaktur \u00e9s a Berghoferm\u00fchle malomn\u00e1l is j\u00e1rtak a csoport tagjai, ahol a szolg\u00e1ltat\u00f3k bemutatt\u00e1k tev\u00e9kenys\u00e9g\u00fcket, term\u00e9keiket \u00e9s azok el\u0151\u00e1ll\u00edt\u00e1s\u00e1nak hagyom\u00e1nyos m\u00f3dszereit.<\/p>\n<p>A tanulm\u00e1ny\u00fat sor\u00e1n a projektpartnerek arra a k\u00f6vetkeztet\u00e9sre jutottak, hogy a hossz\u00fa t\u00e1v\u00fa strat\u00e9giai tervez\u00e9s, a szerepl\u0151k k\u00f6z\u00f6tti egy\u00fcttm\u0171k\u00f6d\u00e9s er\u0151s\u00edt\u00e9se, valamint a digit\u00e1lis jelenl\u00e9t \u00e9s online marketing menedzsment kulcsfontoss\u00e1g\u00fa t\u00e9nyez\u0151k a turisztikai szolg\u00e1ltat\u00f3k sikeres m\u0171k\u00f6d\u00e9se szempontj\u00e1b\u00f3l.<\/p>\n<p>K\u00e9pek: Kul-Well<\/p>\n<\/div><style type=\"text\/css\">.fusion-gallery-1 .fusion-gallery-image {border:0px solid #e2e2e2;}<\/style><div class=\"fusion-gallery fusion-gallery-container fusion-grid-3 fusion-columns-total-3 fusion-gallery-layout-grid fusion-gallery-1\" style=\"margin:-5px;\"><div style=\"padding:5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-none\"><div class=\"fusion-gallery-image\"><a href=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2026\/04\/1.png\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_self\"><img src=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2026\/04\/1-460x295.png\" width=\"460\" height=\"295\" alt=\"\" title=\"1\" aria-label=\"1\" class=\"img-responsive wp-image-18226 fusion-gallery-image-size-fixed\" \/><\/a><\/div><\/div><div style=\"padding:5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-none\"><div class=\"fusion-gallery-image\"><a href=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2026\/04\/20260311_110759-scaled.jpg\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_self\"><img src=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2026\/04\/20260311_110759-460x295.jpg\" width=\"460\" height=\"295\" alt=\"\" title=\"20260311_110759\" aria-label=\"20260311_110759\" class=\"img-responsive wp-image-18229 fusion-gallery-image-size-fixed\" \/><\/a><\/div><\/div><div style=\"padding:5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-none\"><div class=\"fusion-gallery-image\"><a href=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2026\/04\/Study_Tour_Vulkanland-18.jpeg\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_self\"><img src=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2026\/04\/Study_Tour_Vulkanland-18-460x295.jpeg\" width=\"460\" height=\"295\" alt=\"\" title=\"Study_Tour_Vulkanland (18)\" aria-label=\"Study_Tour_Vulkanland (18)\" class=\"img-responsive wp-image-18238 fusion-gallery-image-size-fixed\" \/><\/a><\/div><\/div><div class=\"clearfix\"><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div>\n","protected":false},"excerpt":{"rendered":"<p>A Kul-Well projekt keret\u00e9ben a Thermen &#038; Vulkanland r\u00e9gi\u00f3ba szervezett 2026. m\u00e1rciusi tanulm\u00e1ny\u00fat c\u00e9lja a region\u00e1lis fejleszt\u00e9si rendszerek \u00e9s a desztin\u00e1ci\u00f3k ir\u00e1ny\u00edt\u00e1si gyakorlatainak megismer\u00e9se volt. <\/p>\n","protected":false},"author":19,"featured_media":18235,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[77,79,145],"tags":[],"_links":{"self":[{"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/posts\/18223"}],"collection":[{"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/comments?post=18223"}],"version-history":[{"count":1,"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/posts\/18223\/revisions"}],"predecessor-version":[{"id":18241,"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/posts\/18223\/revisions\/18241"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/media\/18235"}],"wp:attachment":[{"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/media?parent=18223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/categories?post=18223"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/hu\/wp-json\/wp\/v2\/tags?post=18223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}