{"id":20142,"date":"2026-07-09T15:27:24","date_gmt":"2026-07-09T13:27:24","guid":{"rendered":"http:\/\/www.si-hu.eu\/2127\/?p=20142"},"modified":"2026-07-09T15:28:26","modified_gmt":"2026-07-09T13:28:26","slug":"zakljucena-analiza-in-prirocnik-projekta-crossdest","status":"publish","type":"post","link":"http:\/\/www.si-hu.eu\/2127\/sl\/2026\/07\/09\/zakljucena-analiza-in-prirocnik-projekta-crossdest\/","title":{"rendered":"Zaklju\u010dena analiza in priro\u010dnik projekta CROSSDEST"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p><img class=\"alignnone size-medium wp-image-15367\" src=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-500x258.jpg\" alt=\"\" width=\"500\" height=\"258\" srcset=\"http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-200x103.jpg 200w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-400x206.jpg 400w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-500x258.jpg 500w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-600x310.jpg 600w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-768x396.jpg 768w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-800x413.jpg 800w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-1024x529.jpg 1024w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-1200x619.jpg 1200w, http:\/\/www.si-hu.eu\/2127\/wp-content\/uploads\/sites\/14\/2025\/10\/CROSSDEST-Project-logo-Slovenia-Hungary_bilingual_color-1536x793.jpg 1536w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/p>\n<p>&nbsp;<\/p>\n<ol start=\"2025\">\n<li>12. 17.<\/li>\n<\/ol>\n<p>Nova podlaga za vklju\u010devanje lokalnih proizvodov v turizem v \u010dezmejni regiji<\/p>\n<p>V okviru projekta CROSSDEST, ki se izvaja ob sodelovanju Pannon EGTC, sta bila pripravljena dva klju\u010dna strokovna dokumenta, ki ponujata celovit pregled trenutnega stanja lokalnih proizvodov ter usmeritve za njihovo vklju\u010devanje v turizem. Analiza in priro\u010dnik skupaj predstavljata pomembno strokovno osnovo za nadaljnji razvoj \u010dezmejne slovensko-mad\u017earske regije.<\/p>\n<p>Analiti\u010dni dokument temelji na anketah in lokalnih delavnicah ter obravnava dejavnosti, tr\u017ene prilo\u017enosti in izzive lokalnih pridelovalcev. Rezultati jasno ka\u017eejo, da ima regija raznoliko in kakovostno ponudbo lokalnih proizvodov, vendar je njihova vklju\u010ditev v turizem \u0161e vedno omejena. Ve\u010dina proizvajalcev se zana\u0161a predvsem na neposredno prodajo, njihova prisotnost v turisti\u010dnih storitvah pa je sporadi\u010dna in ne temelji na dolgoro\u010dnem sodelovanju. Raziskava prav tako izpostavlja razdrobljen trg, nizko prepoznavnost ter administrativne in regulativne ovire kot klju\u010dne izzive.<\/p>\n<p>Eden najpomembnej\u0161ih zaklju\u010dkov analize je, da glavni problem ni pomanjkanje lokalnih proizvodov, temve\u010d odsotnost strukturiranega sistema, ki bi u\u010dinkovito povezoval ponudbo in povpra\u0161evanje v turizmu.<\/p>\n<p>Na podlagi teh ugotovitev je bil pripravljen \u00bbPriro\u010dnik dobrih praks za lokalne proizvode\u00ab, ki predstavlja razvojne smernice in uspe\u0161ne evropske primere. Dokument poudarja, da uspe\u0161ni modeli temeljijo na mre\u017enem sodelovanju, sistemih kakovosti ter vklju\u010devanju lokalnih proizvodov v celostno turisti\u010dno izku\u0161njo.<\/p>\n<p>Priro\u010dnik opredeljuje razvojne smeri na ve\u010d ravneh, vklju\u010dno z destinacijskim upravljanjem, institucionalnim sodelovanjem in lokalnimi praksami. Poseben poudarek je na povezovanju proizvajalcev in turisti\u010dnih ponudnikov, razvoju do\u017eivljajskega turizma ter vklju\u010devanju trajnostnih na\u010del.<\/p>\n<p>V naslednji fazi projekta bodo razviti pristopi preizku\u0161eni v okviru pilotnih aktivnosti, ki vklju\u010dujejo kartiranje lokalnih proizvajalcev, vzpostavitev enotne baze podatkov ter organizacijo delavnic za povezovanje klju\u010dnih dele\u017enikov.<\/p>\n<p>Dolgoro\u010dni cilj projekta CROSSDEST je, da lokalni proizvodi postanejo sestavni del turisti\u010dne ponudbe ter tako prispevajo k trajnostnemu razvoju in krepitvi lokalnega gospodarstva.<\/p>\n<p>\u0160tudije so na voljo na naslednji povezavi:<\/p>\n<p><strong><a href=\"http:\/\/www.si-hu.eu\/2127\/sl\/p2_crossdest_o-projektu\/\">http:\/\/www.si-hu.eu\/2127\/sl\/p2_crossdest_o-projektu\/<\/a> <\/strong><\/p>\n<\/div><style type=\"text\/css\">.fusion-gallery-1 .fusion-gallery-image {border:0px solid #e2e2e2;}<\/style><div class=\"fusion-gallery fusion-gallery-container fusion-grid-3 fusion-columns-total-0 fusion-gallery-layout-grid fusion-gallery-1\" style=\"margin:-5px;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div>\n","protected":false},"excerpt":{"rendered":"<p>On 18 November 2025, a professional workshop of the project CROSSDEST \u2013 Strengthening the cross-border tourism role of local producers in the Slovenian-Hungarian border region, organised by the Pannonian European Grouping of Territorial Cooperation, took place in Lendava, at the site of the Banuta Model Farm. <\/p>\n","protected":false},"author":19,"featured_media":20150,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[129,81],"tags":[],"_links":{"self":[{"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/posts\/20142"}],"collection":[{"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/comments?post=20142"}],"version-history":[{"count":1,"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/posts\/20142\/revisions"}],"predecessor-version":[{"id":20155,"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/posts\/20142\/revisions\/20155"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/media\/20150"}],"wp:attachment":[{"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/media?parent=20142"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/categories?post=20142"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.si-hu.eu\/2127\/sl\/wp-json\/wp\/v2\/tags?post=20142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}